Done well, VDP 1:1 - Connects

Today it's all about "me" + "i".
Engage me fast, or lose me now.

There's a path through -
• Be Relevant
• Use Fascination
• Build with Repetition

Enter the Power of One. You to One.
1:1 Variable Data Publishing.

"e" or Paper, WAM builds VDP campaigns driven by Big Data with multiple messages to differing relationships.

VDP, well done, talks to people – how you know 'em, in a voice that interests them.

WAM typically creates VDP Marketing that, in a single document, enumerates from 1,600+ "variables" including 23 languages.

VDP -2 ways thu noise


WAM Interactive Information Inc

3 - 50 Mural Street
Richmond Hill ON L4B 1E4


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